Music Saves Lives is a charity benefit organization that helps musicians bridge their role in the entertainment industry to becoming celebrity spokespeople for important life-saving causes. The medical based charity was the beneficiary of sustainable film and television producer Debbie Durkin‘s latest special event that honored Hollywood going green. Honorees and guest were pampered and gifted with eco-luxury lifestyle brands and Music Saves Lives featured live acoustic performances while promoting blood drives for the American Red Cross.
Some of Durkin’s best known projects include the Chelsea Lately show, the Bonnie Hunt Show (a talk show), and the reality TV show LA Ink. She’s also involved with the production of Celebuzz and Kevin Sorbo’s Celebrity Golf Tournament (an annual sporting event held to benefit kids).
[Remember Kevin Sorbo? He was the actor that played Hercules in the television series.]
Regarding the goals of the humanitarian charity Music Saves Lives, the organizations spokespeople say, “We bring a simple concept connect the music and entertainment to a lifesaving community action: blood donation and the bone marrow registry.”
Green celebrities like Durkin have been quick to name Music Saves Lives as a favorite Hollywood charity because of their outreach program. “We educate [celebrities] about the importance of simple life saving actions they can participate in…” and encourage them to give back to the world by making good use of their fame and power to influence other star celebs in the business.
The non-profit organization helps to raise community awareness about the ongoing need for donated blood, encourages community organizers to run blood drives, and asks charity volunteers and supporters to register as donors for bone marrow programs. Their goal is to save those with leukemia while helping famous faces like famous musicians from around the world and other famous faces in Hollywood to connect back to the community.
Durkin hosted an Eco-Oscars Music, Celebrity and Pet Style Lounge which benefited the humanitarian foundation Music Saves Lives as well as a pet friendly charity. The event was held at the famous Pickford Mansion where the Oscar-winning silent film “The Artist” was filmed. [The movie won 5 Academy Awards in 2012.]
One party attendee described the all-star guest list as follows:
Guests included Oscar nominees Dan Lindsay and TJ Martin (now Oscar winners for Best Documentary, “Undefeated”) and Rebecca Cammisa (Documentary Short, “God is the Bigger Elvis”), along with Dennis Haysbert (“Luv”), Willie Gault (former Chicago Bear), Raphael Sbarge (“Once Upon a Time”), Laurie Holden (“The Walking Dead”), Wes Ramsey (“CSI: Miami”), green activist Rachelle Carson-Begley, Brad Sherwood (“Whose Line is it Anyway”), Chef Bernie Guzman (“Real Housewives of Beverly Hills”), Barbara Alyn Woods (“The Gates” and “One Tree Hill”), Tanya Memme (“Sell This House: Extreme”) and Emily Alyn Lind (“Revenge”).Musical performances were by Jenni Alpert, Mark Baldonado, Zach Callison, Ryan Boone, Pablo Blaqk, Aaron Novak, Kellie Lee, CeeJ, Doc Holiday, Poor Man’s Poison and It Boys.
Needless to say, she was quite impressed with the luxury event and seemed to enjoy mingling with the actors, actresses, celebrity athletes, reality television stars, and other star celebs who go green.
Always smart networkers and grass roots marketers in the entertainment industry, Durkin Entertainment is an indie TV/Film production company that specializes in celebrity product placement.
Debbie Durkin regularly puts together green carpet events in Hollywood herself and helps to host Red Carpet Lounges & Green Suites. Known for sponsoring booths and green rooms for the Sundance festival, the Green Grammys, the Eco Oscars, Eco Hollywood Earth Day, the MTV Movie Awards ECO Lounge, and sponsoring the Eco Emmys, each lounge she has sponsored over the years (including her most recent one at the 2012 Oscars) benefited a variety of eco-friendly, pet friendly, and humanitarian charities.
To find out how to help, more about Music Saves Lives, or to donate funds directly to the charity, visit www.musicsaveslives.org.
For the latest news about Hollywood going green, follow @greencelebrity on Twitter.